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The recent downturn in VC investing across the board has
spurred many to ask the question, "is the venture model broken?". Many folks asked the same question
after the tech bust of 2000. While
several well known venture capitalists have weighed in on the subject,
strenuously objecting to the notion that the basic construct is obsolete,
relatively little has been written or said about corporate venture capital
investing and its future.
Before I lay out my rationale as to why corporate venture
capital will survive and thrive again, it is important to face the very real
fact that the corporate venture capital world has seen a major downturn over
the last 6-9 months. Some supporting
data from the first quarter of 2009[2]:
- Number of venture deals that included a
CVC - 79 (down 58% from Q1-08)
- Number of venture deals that included a
CVC as a % of total deals - 14% (down
24% from Q1-08)
- Total CVC Investment - $206 mm (down 63% from Q1-08)
On its face, this is a very ugly picture. Extrapolated, this would imply that CVC
activity in 2009 will slow to a pace unseen since 1996. In 1996, I was a year out of Georgia
Tech and trying to get tickets to see basketball at the Summer Olympics in
Atlanta. Clinton had not yet been
elected to a 2nd term.
Dr. Quinn, Medicine Woman was still on CBS, Mike Tyson was #1 on Forbes
list of top paid athletes. Ok, you
get the picture - it was a while back.
So, with that reality check, on to my thesis...
As the chairman of NVCA's Corporate Venture Group, I am
admittedly biased when it comes to this subject. But as a former corporate venture professional and now traditional venture capitalist, I would
like to believe that I maintain some objectivity on the subject, given that the
health of strategic investors does not necessarily impact me or my firm
(Noro-Moseley Partners) in any direct way. So with that preamble, I would posit that corporate venture
capital, like traditional venture capital, will continue to be an important
part of the high growth ecosystem here in the US and indeed, around the
world. My rationale:
- Corporate Venture Groups (CVCs), while
dormant, will remain in tact.
In many cases, these groups have become an integral part of the
company's visibility into emerging market trends impacting their core
business. While some groups
have been directed to slow down or take a break, most groups remain in
tact and will become active again once macro-economics stabilize.
- History suggests that the CVC recovery
may be more V-shaped.
While the cycle of raising and deploying funds can mean sustained
absence from the market for traditional VCs, CVCs, especially those
investing off the balance sheet, aren't exposed to these timelines. They need only the green light from
corporate leaders or sponsors to start engaging on new deals. Yes, CVC activity dropped off a
cliff in the first quarter of 2009.
Its recovery could very well be just as steep.
- Acceleration of change in several
industries makes CVC activity more valuable than ever. When CVCs began to emerge in mass
in the mid-90s, many corporations justified their existence by pointing to
the need to capture value they believed they created for certain
start-ups. Fewer pointed to
the need to build greater visibility into the activities of potentially
disruptive technology and/or business models. For those CVCs that persisted through the boom and bust
cycle of the late 90s, it became clear that, for many corporations, the
long term value of CVC activity actually lay in the strategic market
insight gained from maintaining access to fast-moving start-ups
endeavoring to disrupt their ordered marketplace. Through the ups and downs of the
last decade, one trend has persisted - it has become much cheaper for
start-ups to build competitive offerings. The proliferation of capable open source code and highly
efficient development environments has meant that disruptive offerings hit
the market in less time. This
has increased the need for visibility closer to the edge. Corporations can no longer keep up
with disruptive forces around them by scanning the latest VentureWire or
TechCrunch update. CVC is the
most efficient way to stay on top of real market forces as they
happen.
- CVC provides unique access to potential
corporate growth opportunities. Many corporations have found CVC work to be the best way to build a
farm system for potential acquisitions. Over the next several quarters, large public corporations
(and those with the ambition to be large and public) will need to find new
areas of growth that allow for differentiation. In addition to providing potential acquisitive
opportunities, CVC work also provides the kind of insight that can inspire
internal business line creation geared toward organic growth.
While many corporations will abandon CVC work altogether
this year, those with a longer term view on growth and the need to build real
competitive advantage will continue to find real value in strategic
investments.
For more information on NVCA's Corporate Venture Group,
visit www.nvca.org.
This
article was contributed by Greg Foster, Partner at Noro-Moseley Partners. Greg
can be reached at
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
.
[2] Source: NVCA
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